Deniz Yacht
Date:February 2018

It was our great pleasure to design Deniz Yacht, one of the biggest stands, in the Viaport Boat Show which was held for the first time. Several platforms at different levels were used in order to have an easy access to 15 yachts that were displayed. There was a lounge for the meetings, a bar for the refreshments, and a huge screen to display the videos of the boats.

The public is more familiar with bad design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.
— Paul Rand